From the photo archives: Kanye West

It's all G.O.O.D.

By 2005, West was on top of the world. "The College Dropout" was named album of the year by both Spin and Rolling Stone and won a pair of Grammys. In February 2005, West announced the launch of his own record label, G.O.O.D., which stood for "Getting Out Our Dreams." But he was just getting started.